Showing posts with label advertisement. Show all posts
Showing posts with label advertisement. Show all posts

Friday, October 25, 2024

Microstory 2265: Be One Small Part of It

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I’m glad that I waited, because what I’ve learned is that I’m not really allowed to tell you hardly anything about what’s happening with my upcoming interview. I can’t even tell you the date that it’s happening. All I can say is that the local part of the local talk show is going to be stretched pretty thin for just the one episode. Well, stretch is a bit of a stretch. (Ha, that’s funny.) They’re just not going to be local at all. Apparently, the whole station is part of some kind of group of dozens of other local stations. They call it a Regional Network Cooperative, and while I can’t totally explain what they do, it’s not that they’re owned by a parent company, but they do enjoy some kind of collaborative relationship. I think the biggest benefit of this is that, if one region comes up with a certain segment—say a fun game for their guests—another region can use it too, and even call it the same thing, without worrying about a legal issue. They may negotiate advertising deals too, though don’t quote me on that. Anyway, they would like to try something new with the episode that I’ll be on, which involves simulcasting it in other, or maybe even all, regions in the cooperative. If this pans out, it’s going to take some time to coordinate, because other regions may have special segments that they’ll want to include. It’s not like I’ll be on there for several hours on end. I’ll still only be one small part of it. Obviously, this only puts more pressure on me, but who am I to decline? I’ll just keep practicing with my interview specialist, and hope that I don’t screw this up. Or if I do, hope that I can leave this world eventually, and escape from the humiliation. Whew, that kind of sounds a little like suicide. Sorry, I meant that I might literally leave this world, and travel to another, which I’ve done before. No violence here. Carry on. I’ll tell you more about the thing when the legal department says that I can.

Friday, May 24, 2024

Microstory 2155: Tiny Home Community

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You’ll recall that I was planning to put off my community service hours until I was finished with my jail time. This was the best decision at the time, because it meant that I wasn’t trying to pile everything on all at once. If I had tried to rush through it, I would have gotten burnt out, and probably had a nervous breakdown. Other than that, though, there’s no other reason that I can’t start working through my hours earlier if I want. Before I get into it, I have one last update about that business deal that I’ve been working on. They pulled out of it. Completely. They made it quite clear that there was no legal issue, and that the whole reason they’ve changed their minds is because of my post last night. They asked me to eat steak with them, because that’s traditionally what they do after a handshake. I felt pressured to go along with it, even though I’m vegetarian, but they don’t see it that way. I’m an adult, and I made a decision, and I could have declined. Except I did try to decline, and they kept pushing and pushing. Still, they don’t want to work with me anymore, because I made them look bad. I pointed out that I never mentioned them by name, but they volleyed that I eventually would have, when I started to promote them, and that’s a good point. I must say, I have mixed feelings about it. On the one hand, it’s probably for the best that we don’t associate with each other, whoever they were—I’ll never tell. On the other hand, I ate meat for no reason now, destroying my five year streak, and making me feel even worse about myself. If I could go back in time, I would have politely rejected their initial proposal, and then just moved on with my life. I’m gaining not only new readers, but also new subscribers. I have a good job in addition to this side hustle. I really don’t think anything else on top of that.

I still feel pretty crappy about the situation, so I decided I needed to do something about it. A long, long time ago, in a universe far, far away, I used to volunteer all the time. It came so naturally to me that I barely thought about it. That was one good thing about the scouts, because if not for them, or for church, I might not have done any, because, well...I wasn’t thinking about it. I didn’t have to go to the opportunities. They always came to me. Despite the fact that I’m now required by law to participate in community service, it’s not that easy. The court isn’t going to send me a list of places where I can volunteer, and they’re certainly not going to coordinate it for me. I have to reach out to the organizations myself, and have them approved by my parole officer, Leonard. That’s mostly a formality, because the only reason he would reject a particular proposal is if I’m being asked to do dumb, pointless, or unhelpful work. Good, non-scammy organizations who legitimately need help should be fair game. I forgot to say anything to Leonard beforehand, because I wasn’t initially planning on starting my service so soon, but I called him after, and the eight hours I earned will still count just fine. Homes for Humankind is presently building a tiny home community not too far from me on the Missouri side. It’s for people of low or no income, who need a place to live, but don’t need their homes to be lavish and expensive. I spent a half day cutting wood, and drilling screws. Most of the other dozen or so volunteers were highly experienced with this standardized model, so they went fast, and had a shorthand with each other. They were wary of me, but I have my own experience with this sort of thing, so I kept up. We still got the whole unfurnished product done in a day. I’ll help build another next week.

Thursday, May 23, 2024

Microstory 2154: It Can’t Be Undone

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I’m not having a good day. The meeting with the people went fine. We struck a deal, and I’ll start to promote their products and services in future installments. These won’t be non sequiturs, though. They’ll provide me with samples, so I can mention them more casually and naturally during my regular updates. You won’t ever hear me just randomly doing ads only for them. I’ll still have normal things to say about how my life is going, but also what I’m using. I’ll also be incorporating their own banner advertising system, as opposed to the one that’s built into the blogging service. Everything still has to go through their legal department, and I’ve been advised to find a lawyer of my own, but once I finish signing the paperwork, we’ll start. It was after the meeting was over that things started to become not so great. As you know, I’m vegetarian, and I’ve been this way for years. It’s something that I wanted to do for a long time before I found the opportunity to make the leap. I never liked the idea of killing to survive, but fresh fruits and vegetables are expensive, and I am not a good cook. Once I started living in Havenverse with Cricket and Claire, though, that all stopped being a problem, so I was able to adopt my desired diet. That all changed this evening. My new business partners wanted to celebrate the deal with a meal, like you do. Unfortunately, they have a more specific idea of what that entails. To avoid being rude, I let them order a steak for me, and I ate it. It was the first meat I had eaten in years, and I did not feel good about it. I’m an all or nothing kind of guy. It can be my worst character flaw, but it has kept me completely away from drugs and alcohol, so I’ve never tried to change. I don’t want to.

I once believed that I wasn’t very susceptible to peer pressure, but now I think that that had more to do with the fact that I didn’t have peers. No one outside of my family ever cared much what I did or didn’t do with my life. So I reluctantly agreed to the steak, and I had to hold back tears as I was chewing. When it was over, and we officially said our goodbyes, I went back to my apartment, and threw up again. A part of it was because it was too much, and a part of it was stress and guilt, but another part of me believed that I could undo it by not letting my body process the meat all the way. Of course, it doesn’t work like that, and anyway, one point is to lower my carbon impact, and the damage has already been done. I’m just going to have to figure out a way through this. I’ve said this before, and it’s always been about my health and weight, but this time, it’s for the animals: my diet starts now. From tomorrow onwards, I will never eat meat again, whether anyone asks me to or not. They’ll have to force me if they want it to happen. I’m just gonna go to bed for now, and try to put it in the past. As I said, it can’t be undone.

Friday, May 17, 2024

Microstory 2150: Phone Calls in Jail

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I probably shouldn’t be saying this, but I have some things to think about now. When you start reaching an audience of a million on this platform, it starts looking like you can focus on that fulltime, and not have to worry about any other job. If I were to push myself towards multimedia content, endorsements, and even public events, I would be at the point where I not only could quit my job without suffering, but also should, since it would free up my time for those other pursuits. I’m still working on that partnership I told you about not too long ago, but I remain reluctant to branch out into other types of content, and I don’t really want to make public appearances. Someone once told me that I have a face for radio...and a voice for print. It was mean, but they’re right. Even without all that, if my readership keeps growing, I may be able to quit anyway. I didn’t even say that during my interview for this job. My interviewer brought it up unprompted, acknowledging that I may not exactly be destined to retire from there. Now, I’ve not made any decisions yet, but it’s definitely becoming an option, which I know could be weird for you, since you still don’t even have a clue what I do for a living, let alone who specifically I work for. The great thing about quitting a job for a form of self-employment is that I can take my time with it. If I were to transition over to somewhere else, I would want to do it within two weeks. That’s standard practice in this country, and beyond. But here, I can hold off, and wait for them to find my replacement, and perhaps even train them. Not forever, mind you, but longer. I’m sure I’ll be getting a call from my boss as soon as this installment posts, but I’ll be in jail by then, so I will not be able to answer. There is a way to take phone calls in jail, but it doesn’t happen all that much, because we’re all only in there for a couple days at a time. And other people have families that they want to stay in contact with, so I wouldn’t want to take any time away from them. I’m alone whether I’m in there, or out here. Maybe I should get a pet. Now that I’ve made friends with my neighbor, I might be able to leave on the weekends without worrying. That’s yet another thing that I need to be considering, but I’ll put it on the backburner.

Thursday, April 4, 2024

Microstory 2119: A Rehabilitation Plan

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Without proceeding to a full trial, I’ve been sentenced to 1,000 hours of jail time, and 1,000 hours of community service. There’s a lot of flexibility with this that I did not expect. I can go to jail for 42 days straight if I want, and then start doing my community service. I can stay in jail every night, but spend my days performing acts of service. I can spend six months in weekend jail while I work during the week, which will allow me some time to volunteer in the evenings, but I can also put it off until I have more time. I could even put jail itself off completely for six whole months, which I don’t really want to do. I would rather get it over with. That doesn’t mean I’ll be serving my time straight, though. I still want to work on my blog, and keep up with the world, which I won’t be able to do if I’m stuck in there for all that time. I first have to draw up a Rehabilitation Plan, which includes these two things, plus therapy, an active search for gainful employment, and of course, a detailed strategy for nonrecidivism. It’s not like I can do it one way, and then change my mind later. I have to decide now, which is what I’ll be working on for the next couple of days before I have to report to jail for the first time. Regardless of what I end up choosing, I’ll be going inside tomorrow night at exactly 19:00. They have to process me first, and then release me on Sunday at the earliest, if I’ve opted to go for an intermittent plan, which I will. I already have some ideas involving finding a home that’s close to where I work, and not still not buying a car, which will make it difficult for me to leave town again. As you know, I didn’t have a car before, but I was able to make it work with public transportation, so this isn’t like a perfect solution, but it’s a start. The state is trusting me with a lot of freedom, and I’m not going to do anything to suggest that it was a mistake on their part. Once I’m finished with my plan, it might be fun to post it here, even if only a truncated version of it. It could be pretty long. The court is actually encouraging me to stay online, to document my journey, and to garner public support for my recovery. I certainly don’t have a problem with that. If I can gain enough followers, I can actually start making money off of this site from the advertisements, which could really help if I really struggle with finding a regular job. So, as I think I’ve said before, read my ish! Early and often.

Wednesday, September 22, 2021

Microstory 1718: The Cassiopeia Pivot

In the United States, the prohibition of alcoholic beverages began in 1920, and ended in 1933. During this period, a number of bootleggers sprang up in order to both satisfy the country’s desire for alcoholic drinks, and also capitalize on the scarcity of this commodity. One such of these opportunists was a man named Dawson de Felice. He and his family started their new business in 1930, after The Great Depression devastated their farm’s produce sales. It became public knowledge in 1934, and grew into one of the largest liquor and beer companies in the world. For decades, the de Felice name was synonymous with high quality, low-cost beer and spirits. They were also known for fighting hard against anti-drug movements. They did not specifically deny the consequences of drinking, or underage drinking, but they did suggest that all those issues were the responsibility of their customers. Either the drinker was old enough to drink responsibly, or they were young enough to have a guardian who should have better controlled their alcoholic intake. They lobbied against laws that would raise their taxes, or otherwise limit their customer base, and they regularly dismissed any suggestion that they ought to help curb drunk driving, and other risks. Many pointed out that they actually would have saved money by producing an ad about responsible drinking, rather than spending it on a defamation campaign against their socio-political opponents. Despite these detractors, sales numbers continued to rise, along with their once affordable prices. Their method of rejecting all responsibility seemed to be working in their favor, and no one had any reason to believe that they needed to do anything differently. To them, the idea of recommending anyone ever not drink was irrational, and out of the question. Sure, dead people can’t buy beer, but if they died from the beer they bought from De Felice, then they probably spent a lot while they were alive. That was the unspoken reasoning anyway.

In the 21st century, a woman named Cassiopeia De Felice became majority owner of De Felice Beer and Spirits. She decided to take the company in a radically different direction, and there were good and bad consequences to her actions. She was a recovering alcoholic, and never would have wanted to take over in the first place if she had not gotten the idea to change its business model completely. They would continue to sell alcohol, but no longer for human consumption. They were going to sell rubbing alcohol now, as well as hand sanitizer, and even fuel. She figured there was plenty of room in these industries, they already had the infrastructure set up to accomplish this, and she didn’t want to endanger people’s lives anymore. Customers were bewildered. Shareholders were outraged. Everyone was stunned. Never before had a company attempted to pivot so drastically. It would prove to be their downfall, but also the beginning of a new trend. The world would thank them later. Perhaps her plan would have worked if she had started them out slowly, introducing themselves to the new products gradually, and eventually letting go of their beverage division. Instead, she tried to make one big move, and no one knew what to do with it. The failure would come to be known as The Cassiopeia Pivot, and while it began as a derogatory term, the term itself would pivot to become a point of pride. Other companies made similar moves, hoping to better the world, and the lives of their customers. Oil companies switched to renewables. Weapons manufacturers switched to plumbing. Even a ballpoint company began to focus on augmented reality devices. Though, that last one was less abrupt. The other examples happened quickly, but were just as successful. The world was ultimately better for De Felice’s sacrifice. It didn’t become a utopia, but they helped a little, and not much more could be asked of an alcohol company that just wanted to do the right thing.

Wednesday, September 8, 2021

Microstory 1708: Auriga Itineraries

When I graduated from college, the first thing I wanted to do was reward myself with a trip to Europe. I wanted the full experience; the hostels, the backpacking, the food. I wanted to be surprised, and have an adventure. It was one of the most expensive mistakes of my life. The hostel was disgusting, and I felt unsafe at every second. As it turns out, I’m not much of a hiker. And I seemed to always get bad advice about where to eat. I was listening to the wrong people, and making the wrong decisions. What I didn’t use better was the internet. I didn’t look up reviews of places, and find out where exactly I should go. I didn’t learn enough about customs and conventions, and I was totally lost the whole time. I never want that to happen to you, and while you could go off and look up all this information yourself, why bother? Hi, my name is Malone Lamb, and I would like to be your next trip planner. At Auriga Itineraries, we know that when you’re on vacation, all you want is to relax and have fun. You shouldn’t worry about being overcharged, underserviced, or mistreated. So, what is it we do here? Well, we help you get to where you’re going, and have the best experience possible...for your budget. You pick the place, we handle everything else. Want to go to Asia? We can do that. We’ll find the best flight with the best airline. Africa more your speed? We book flights there too. Europe? South America? Even Antarctica. For us, nothing is off the map. We know where all the happening spots are. We know where you can enjoy the most delectable local pleasures. (Or the usual tastes of home, if you just want a break.) So come on down to Auriga Itineraries, where we...roll you to your destiny.

How was that? No, I don’t think it’s racist to have African people doing their traditional dances behind me. Well, it’s a watermark, because I can’t afford to buy the stock footage. Do you have any idea how much that costs? If it were illegal, then they wouldn’t use a watermark at all, the video just wouldn’t be available until you click purchase. Obviously the idea was to shoot on location, but I’m just starting out, so I can only afford this green blanket. What do you mean, you don’t know what the business does? I told you the other day. I can’t fit all that in the commercial, it’s only thirty seconds long. I think I said everything that needs to be in there. We plan people’s vacations; booking flights and hotels, finding attractions and activities the client would like. We tailor every trip to their particular proclivities. I don’t know how we’ll find out, I suppose we’ll ask them questions. Yeah, I guess I could come up with a questionnaire, but I don’t know how to do that, do you? They should make a company that does what I do, except they help you write questionnaires and stuff. Look, I don’t pay you to poke holes in my advertisements. I pay you to get me on TV so I can start drumming up some business. Yeah, the check’s gonna bounce, because I don’t have any customers yet! That’s why I told you to wait a month! Of course other companies do what I do, I never claimed to have invented the industry. What sets me apart is that I handle every case personally. Yes, you’re right, I shouldn’t say that they’ll come down to us since we operate only online. See? This is good, these are good notes. I could do without the criticisms and judgments, though. I’m trying to do something with my life, and help people who might need it. If I could just get one client, I know that word will spread, and they’ll start showing up by the bucketful. Now help me tweak this commercial.

Friday, May 8, 2020

Microstory 1360: Talent

Talent Agent: Miss Influencer, it’s very nice to meet you. My daughter loves your stuff—loves it.
Influencer: Well, that’s great. Send her my regards.
Talent Agent: Wonderful, wonderful. Now, it says here that you’re a social media influencer. What exactly does that mean?
Influencer: Well, companies send me samples of their products, and pay me to advertise those products on my social media profiles. I’m particularly popular on Photogander.
Talent Agent: That’s the apps that turns movies into still pictures, or sumthin’?
Influencer: Sort of. You can move the camera around an object, and it will stitch together a 3D tour-like photo of that object. Users can then turn the object around, to see what it looks like from other angles. Other photo-sharing services focus on selfies, but this is better for objects, since it’s kind of difficult to move the camera around your own body, and remain in the same position. Of course, I’m sometimes in the shot myself, which is why I have a partner take the pictures for me.
Talent Agent: And you like the products you advertise?
Influencer: Sometimes.
Talent Agent: Well, isn’t that a bit dishonest? I mean, don’t your fans—
Influencer: Gagglers. They’re called gagglers on the site. And they give you honks when they like a photo.
Talent Agent: Whatever. So when your gagglers see you’ve promoted a product, theoretically they go out and buy it. But if you don’t even believe in the product, you’re just lying.
Influencer: I never said I didn’t believe in them. I support everything I advertise. I would never promote cigarettes or vaping paraphernalia, for instance. I just don’t always love them. Sometimes there’s an alternative I prefer, but if they haven’t hired me, I don’t post it on my business account. It’s just like acting in a commercial. No one expects the actor to have any strong feelings about dish soap, but they pretend to for the role. That’s fine.
Talent Agent: Yeah, I guess I get it. So look, I can make you a star, but you gotta do what I say. We’re a special kind of agency here. We’re only lookin’ for the best, but that don’t mean everyone’s ready. If you’ve never had any experience, then we gotta make you ready. We have a class you can take. It’s four hundred dollars per session for five sessions, but I promise it’s worth it. If these follower—I’m sorry; gaggler—numbers are any indication, two thousand dollars probably won’t be a problem.
Influencer: Well, I have taken some acting classes, and I’ve participated in live appearances, where I’ve been told I have good presence.
Talent Agent: Eh, yeah, but this is a special thing. We really want you to go through the class, so we know what we got. We gotta be able to tell the casting directors you know what you’re doin’.
Influencer: Uh, give me one second. I just need to look something up.
Talent Agent: Okay, sure.
Influencer: Yeah, the internet says don’t accept help from a talent agent who asks you to take a class. Like, it specifically mentions that it’s probably a scam. It warns readers that a scammer will claim it has more to do with evaluating your skills, so they can talk you up with casting directors.
Talent Agent: Ah, you can’t believe everything you find on the internet. I mean, just look at you! You say you love dish soap, but apparently that’s just a photo.
Influencer: Right, but I don’t make false claims about what the products do. I don’t try to convince my gagglers the soap will give them superpowers, or make them more attractive. Everything I say about the product is a hundred percent true.
Talent Agent: Well, it sounds like a gray area to me. I’ll tell you what, since we already know you have fans, and they’ll be wanting to see what you do, I’ll give you half off the class? How’s that sound? Influencing ain’t acting, but I believe you on the thing about your presence. You lit up the room when you walked in. Half off is best I can do.
Influencer: Nah, I think I better go look for someone else. Even if this is a legit operation, it’s not worth the risk, and it’s not like you have a monopoly on the industry.
Talent Agent: Well, I can’t make you stay, but we make stars, so I think you’ll be happy here.
Influencer: I’m okay. Thanks for the interview, though.
Talent Agent: Yeah, yeah, yeah. Hey, wait. Can my daughter get your autograph?
Influencer: I better not. Just get one of your stars to do it instead. I’m sure they’re all much bigger than me. Have a nice day.

Friday, June 12, 2015

Microstory 80: Mob Psychologist

Most people were enamored with Tucker Everett because of his superpower. By it’s very nature, however, people were not capable of recognizing that he had a superpower in the first place; but they were certainly susceptible to it. He had the power of persuasion, but only at massive scales. He could not, for instance, convince an individual to act like a chicken. He could, however, run a promotional video for one of his company’s products, personally asking people to buy it. If enough people saw the advertisement, the majority of them would be compelled to make the purchase. The larger the crowd; the more successful his message would be. But nothing had a 100% success rate. Not only would any given message only ultimately capture a certain percentage of the crowd, but there were a select few who were apparently immune to his powers. Some of these people started noticing the strangely steady increase in Tucker’s followers. They formed a group of concerned citizens, led by a man named Erik Schuler who called Tucker the Mob Psychologist.

One night, Tucker infiltrated their meeting. He sat quietly throughout most of it before standing up and approaching the podium. The crowd screamed, and some even took out weapons. “Have no fear, my dear friends,” Tucker said. “You have already discovered that my ability does not work on you. But I would like to clear something up. I did not know I had this ability at all until a few years ago. I started realizing that too many people agreed with my words, and that the numbers did not add up. And it was for this reason, that I decided to use my power for good. This world is sick, and I can heal it. But I need your help. I need people who are capable of disagreeing with me, to make sure that we’re making the right choices. This man, Mr. Schuler, has been lying to you. He is like me. You see, even though you’re immune to my persuasion, you are vulnerable to his.” Tucker smiled to himself as the mob turned on their former leader, Erik. It turned out that they weren’t actually immune to Tucker’s powers. He just needed to get them all in one room.