Microstory 2204: Data Synthesist

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My Data Analyst would like to change his title to Data Synthesist. I was surprised when he came to me with that title, because that’s precisely what I wanted to call it in the beginning, but I was overruled at the time. You see, there’s a difference between analysis and synthesis. An analyst will take data, and break it apart into its smallest parts. They will examine each one, and figure out how it works; how it contributes to whatever it’s there to do. But a system is more than simply the sum of its parts. You, for instance, are not just a collection of organs, bones, blood, nerves, and muscles. You are a full person, and you cannot be rightly defined simply by listing every aspect of your self. What a synthesist does is take the system as a whole, and looks at how those parts work together to form that whole, in all dimensions. There’s an old parable in the systems thinking field that asks whether you would have the best car if you researched the best individual parts in the market, and tried to put them together. The answer is no, you wouldn’t; you wouldn’t even have a car! They wouldn’t fit together correctly, and would not add up to functionality. There is a time and place for analysis, but that time is not now, and that place is not here. I’m all in favor of my team member changing his title, but it’s a lot more complicated than just making the declaration, and printing new business cards. It has to go through human resources, and executives in our company. Our client has to approve it too, because they have the right to decide who they contract with. Compliance and legal have to be involved, as do departments that you might not immediately think of, like payroll and benefits. We don’t need their approval, but they still need to know that it’s happening so they can adjust their systems accordingly. And with all this comes the paperwork. Oh, the paperwork. We went through all this when the process was just getting started, and I was pleasantly surprised at how fast it went, but they might not be interested in undoing their work, and starting over from scratch, even if we’re just talking about one title. It may sound like I’m complaining, but I’m confident that we’ll figure this out. It’s the right move to make, even if it may sound small and inconsequential. It’s important that we state our intentions in all relevant ways, so our clients understand what kind of value we add to their businesses.